Materials of The Future

The Foundation of Sustainable Architecture

Why Sustainable Materials Are the Future of Architecture

The construction industry is undergoing a significant transformation. With the sector responsible for approximately 37% of global CO₂ emissions related to energy, the need to adopt sustainable materials has never been more urgent.

How Emerging Technologies Are Transforming Construction Materials

Recent innovations are revolutionizing construction materials, making them greener and more efficient. For instance, companies are developing sustainable cements that reduce pollution by up to 85% compared to traditional cement.

Additionally, the use of recycled and bio-based materials, such as bamboo and mycelium, is gaining traction for their regenerative properties and low environmental impact.

Want to Be Part of This Change?

Imagine leading projects that not only meet aesthetic and functional needs but also contribute to a sustainable future. By incorporating these innovative materials, you position yourself at the forefront of the industry, ready to meet the growing demand for environmentally responsible buildings.

Don’t miss the opportunity to deepen your knowledge and prepare for the challenges and opportunities that 2025 will bring. Join our free event, “Sustainable Architecture 2025,” taking place from January 27 to 31, 2025.

Free spots are limited; this is your chance to connect with industry experts, gain valuable insights, and earn a participation certificate.

Secure your spot now and be part of the change you want to see in the world.

Green Building Day 4

Sustainability and Trends

In this special edition, we share insights from Cristi Schulka, marketing executive at Roca Brasil Cerâmica. Cristi inspires us to look toward the future of sustainable construction with a strategic and innovative mindset, exploring trends and initiatives already shaping the sector.

Trends and Sustainability

"The future is built by the actions of the present."
With this statement, Cristi emphasized that sustainability is not just a concept but an essential practice.

Roca Brasil Cerâmica, a pioneer in life cycle analysis (LCA) in Latin America, demonstrates that environmental impact can be measured and integrated into design. Its commitment to transparency, now certified by the UGREEN Transparency Seal, underscores the role of companies in educating the market and consumers about more conscious choices.

Macro Trends Shaping the Sector

• Residential design is being reimagined as a space for comfort, healing, and reconnection.

• Biophilia and organic materials remain popular, with curved forms and natural textures creating a sense of warmth.

• Gen Z views home as a feeling, not just a physical space, driving the creation of furniture with history and emotional design.

Sustainability in Hospitality and Experience

Hotels like Cocoon in Tulum stand out for their integration with nature and sustainability practices. Meanwhile, AI-driven design, such as in the Six Senses Hotel in Norway, combines energy efficiency with unique experiences, like viewing the Northern Lights directly from your room.

In the realm of future materials and products, innovations like biodegradable mycelium and recyclable compositions are revolutionizing furniture and construction industries. Examples include the Catifa chair by Harper and the biodegradable table by Patricia Urquiola, showcasing how technology and sustainable design are transforming the market.

Roca Brasil Cerâmica: Leadership and Innovation

Roca Brasil Cerâmica has been recognized as the first Brazilian industry to adopt the UGREEN Transparency Seal, providing detailed documents on the environmental footprint of its products.

Highlights of Roca Products:

• Biosafe Technology: Eliminates viruses and bacteria throughout the coating's life cycle.

• Mineral Lab: Technological stone combining innovation and aesthetics.

• Largest format produced in Brazil (1.60m x 3.20m) and the most extensive color palette for personalized projects.

How Do These Trends Impact Your Work?

To implement sustainable practices, it’s crucial to integrate sustainability from the project's inception by using tools like life cycle analyses and investing in certified materials. Incorporating elements of biophilia and organic forms is also essential, as they enhance well-being and strengthen the connection between the environment and nature. Additionally, exploring technologies like AI and advanced materials allows for personalized projects while driving innovation efficiently and sustainably.

VERT

Architecture, Sustainability and Nature in Perfect Harmony

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VERT is not just a structure—it’s a visionary example of how architecture, sustainability, and nature can coexist in synergy.

The Innovation of Glulam: Strength and Sustainability

Did you know that using glulam (glued laminated timber) significantly reduces carbon emissions compared to traditional materials like concrete or steel? Moreover, its versatility allows for bold architectural designs without compromising strength.

Environmental Functionality: Beauty with Purpose

Another fascinating aspect of VERT is its environmental functionality. The plants integrated into the project not only enhance its beauty but also purify the air and help mitigate urban heat, making it a true example of biophilic architecture in action.

Inspiration for Greener Cities

VERT is more than a project—it’s a model. It inspires us to imagine greener and healthier spaces in major urban centers worldwide.

Filipe Boni,
UGREEN